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The Pub Way: An AdTech Podcast for Media Leaders The Pub Way: An AdTech Podcast for Media Leaders Seedtag Soil Dynamics Soil Dynamics Soil dynamics FINRA Unscripted FINRA Unscripted FINRA She Wears the Pants She Wears the Pants Ashley Deland Optimal Insights - Mortgage Data & Capital Markets Insights Optimal Insights - Mortgage Data & Capital Markets Insights Optimal Blue Jim Rohn Motivation Daily Jim Rohn Motivation Daily Jim Rohn ColdFusion ColdFusion Dagogo Harvard Business Review Harvard Business Review HBR Ekantik Vartalap Ekantik Vartalap Bhajan Marg Sei doch nicht besteuert! Sei doch nicht besteuert! Fabian Walter & Christian Gebert HOGENT: kwaliteit dus! HOGENT: kwaliteit dus! The Podcast Planet Wall Street Breakfast Wall Street Breakfast Seeking Alpha Bloomberg Daybreak Brasil Bloomberg Daybreak Brasil Bloomberg Career Clarity Unlocked Career Clarity Unlocked Theresa White Morning Majlis Morning Majlis Abdul Karim, Rania Saadi, Louis Denham Perpetual Traffic Perpetual Traffic Tier 11 Profiles in Risk Profiles in Risk Insurance Nerds Eurodollar University Eurodollar University Jeff Snider Strategy Simplified Strategy Simplified Management Consulted Grant Writing & Funding Grant Writing & Funding Holly Rustick NZ Tech Podcast NZ Tech Podcast Paul Spain Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions Further Together: Fundraising Strategies for Nonprofit Organizations Real Estate Training & Coaching School Real Estate Training & Coaching School Tim & Julie Harris - Real Estate Success Coaches Family Office Podcast: Billionaire & Centimillionaire Interviews & Investor Club Insights Family Office Podcast: Billionaire & Centimillionaire Interviews & Investor Club Insights Richard C. Wilson, CEO of Family Office Club Unofficial Partner Podcast Unofficial Partner Podcast Unofficial Partner GovCon Bid and Proposal Insights GovCon Bid and Proposal Insights BidExecs Hint of Hustle with Heather Sager Hint of Hustle with Heather Sager Heather Sager Your Money, Your Wealth Your Money, Your Wealth Your Money, Your Wealth First Bite: Fed, Fun, Functional SLP Insights First Bite: Fed, Fun, Functional SLP Insights Michelle Dawson, MS, CCC-SLP, CLC, BCS-S, FNAP The REtipster Podcast | Land Investing & Real Estate Strategies The REtipster Podcast | Land Investing & Real Estate Strategies Seth Williams The Gutsy Podcast | Mindset, Personal Development & Entrepreneurship for Women The Gutsy Podcast | Mindset, Personal Development & Entrepreneurship for Women LauraAura® | Keynote Speaker, Coach, and Entrepreneur of 19 Years Acquisitions Anonymous - #1 for business buying, selling and operating Acquisitions Anonymous - #1 for business buying, selling and operating Bill D'Alessandro, Mills Snell, Heather Endresen, and Michael Girdley Sporticast Sporticast Sportico Angry Mortgage Angry Mortgage Ron Butler On the Come Up with Kimberly Sanchez On the Come Up with Kimberly Sanchez Kimberly Sanchez Konshuhs Agility-Project Manager Coach & Agile Coach, Trainer, Mentor & Author Konshuhs Agility-Project Manager Coach & Agile Coach, Trainer, Mentor & Author Edward Coke, Jr, MSPM,PMP, CAPM, CSM, Agile Coach Selling on Giants: The eCommerce Marketplace Podcast Selling on Giants: The eCommerce Marketplace Podcast Selling on Giants: The eCommerce Marketplace Show
The Pub Way: An AdTech Podcast for Media Leaders

Business

The Pub Way: An AdTech Podcast for Media Leaders

Seedtag

Episode 37: CTV, FAST Channels & Omnichannel Strategies: New Monetization Frontiers for Publishers

July 07, 2026 3:19am 20 min

In this episode of The Pub Way podcast live from Cannes Lions 2026, hosts Tina Iannacchino and Mike Villalobos sit down with Chandra Cirulnick, VP, Global Supply Partnerships at Yahoo DSP.Together, they explored how Conn...

Episode 36: #SheSpeaksAdTech: Lessons That Move Us Forward

March 26, 2026 4:55am 53 min

In this special episode for International Women’s Month 2026, we bring together female leaders across adtech and media to share the moments that shaped their careers, the lessons they wish they had known earlier, and how...

Ep. 35: Balancing Brand Safety, UX & Monetization in an AI-Driven News Era

January 29, 2026 8:30am 31 min

​​In this episode of The Pub Way podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Amanda Gomez, SVP of Revenue Operations & Ad Technology at New York Post, to explore how news publishers are balancing br...

Ep. 34: Beyond Blocklists: How AI and Curation Are Redefining Brand Safety

November 04, 2025 7:55am 40 min

In this episode of The Pub Way Podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Heather Carver, Chief Revenue Officer at Freestar, to explore how AI and curation are redefining brand safety and reshaping...

Ep. 33: Ad Innovation in Live Sports Streaming

October 27, 2025 8:00am 30 min

Mike and Tina welcome Scott Young, Co-Founder and Chief Product Officer at Transmit, to discuss the evolution and innovation in streaming, particularly in live sports. Scott shares his extensive background in digital adv...

Ep. 32: AWS RTB Fabric Unpacked: The Next Chapter in Programmatic Evolution

October 23, 2025 9:01am 40 min

In this episode of The Pub Way podcast, Tina and Mike welcome Stephanie Layser, Global Head of Publisher Ad Tech Solutions at Amazon Web Services (AWS).Stephanie shares exclusive insights on the launch of AWS RTB Fabric,...

Ep. 31: Aditude: Harnessing AI for Publisher Success

October 06, 2025 8:00am 36 min

In this episode, our hosts Mike and Tina discussed the transformative impact of AI and automation in the publishing industry with Jared Siegal, founder and CEO of Attitude. They explored how large language models (LLMs) ...

Ep. 30: The Agentic Evolution of Contextual Advertising

September 22, 2025 2:00am 28 min

In this episode of The Pub Way podcast, Tina and Mike discuss the evolving landscape of adtech with Brendan Norman, Co-Founder and CEO of Classify. They explore the decline of traditional taxonomies, the rise of agentic ...

Ep. 29: LG Ad Solutions: Exploring CTV & Digital Identity

August 13, 2025 1:30am 29 min

In this episode of The Pub Way podcast, Tina and Mike welcome Mike Brooks, Global Head of Business Development and Partnerships at LG Ad Solutions. They explore the evolving landscape of connected TV (CTV) and digital id...

Ep. 28: Sheer ID: How Verified Data Unlocks Publisher Growth

August 06, 2025 7:30am 31 min

Carter Lassy (Chief Product Officer at SheerID) joins hosts Tina and Mike to discuss the evolving role of data and identity in advertising.The conversation covers the importance of verified data, the hybrid model of merg...

Ep. 27: Navigating the Promise of Programmatic Advertising

July 22, 2025 9:55am 39 min

In this episode of The Pub Way podcast, hosts Tina and Mike, welcome Jon Wallett (Seedtag’s VP of Sales East Coast) to explore the complexities of programmatic advertising. They discuss the initial promises of one-to-one...

Ep. 26: Samsung Ads & The New Era of TV Advertising

July 17, 2025 2:00am 32 min

In this episode of The Pub Way podcast, hosts Tina Iannacchino & Mike Villalobos welcome Michael Scott, VP, Head of Ad Sales and Operations at Samsung Ads North America, to explore the transformative landscape of televis...

Ep. 25: FreeWheel: The Evolution of Programmatic in Streaming

July 07, 2025 2:38am 40 min

In this episode of The Pub Way podcast, Tina and Mike discuss the rise of ad-supported streaming and the evolution of the programmatic supply chain with guest Kris Magel (VP, Head of Global Agency Partnerships at FreeWhe...

Ep. 24: Cannes ‘25: Winning Audiences in a New Era of Engagement

July 02, 2025 2:50am 17 min

In this special crossover episode of AdTech Heroes x The Pub Way podcasts, recorded from Cannes in partnership with The Drum, we explored how brands and publishers can use real-time context and AI to connect with audienc...

Ep. 23: Understanding Supply Quality in Advertising

June 12, 2025 3:04am 36 min

In this episode of The Pub Way podcast, Mike and Tina sit with Tyler Romasco (SVP, Global Publisher Development at OpenX) to discuss the evolving landscape of advertising technology, focusing on curation, supply quality,...

Ep. 22: Navigating Data Quality & CTV Measurement

May 27, 2025 2:00am 32 min

In this episode of The PubWay podcast, hosts Tina and Mike welcome Brian Lin, Senior Vice President of Product Management, Advertising at TelevisaUnivision, the world's leading Spanish-language media company.They discuss...

Ep. 21: Building Trust in AdTech: Insights from IAB Tech Lab

May 14, 2025 2:58am 46 min

In this episode of The PubWay podcast, hosts Tina and Mike welcome Tony Katsur, CEO of IAB Tech Lab, to explore the evolving landscape of ad tech. They discuss the importance of innovation, open source solutions, and the...

Ep. 20: The Value of Mid-Tier Publishers

April 15, 2025 3:02am 42 min

In this episode of The PubWay podcast, hosts Tina and Mike welcome Tony Franklin, CEO of Tidbit Consulting, to explore the challenges of programmatic advertising, the importance of understanding both sides of the market,...

Ep. 19: SheSpeaksAdTech: Driving Progress Through Action - The Pub Way

March 27, 2025 3:59am 43 min

In this special episode for International Women's Month 2025, we bring together female leaders across adtech & media to explore how we can #AccelerateAction for gender equality: Jackelyn Keller (CMO, Comscore), Natasha B...

Ep. 18: Navigating Monetization and Consumer Trust

February 27, 2025 3:03am 27 min

In this episode, Tina and Mike were joined by Don Valdez, during his time as Head of Ad Tech and Publisher Partnerships at The Media Trust. Don explored how AI can enhance content quality, protect user data, and ensure r...

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