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eCommerce MasterPlan eCommerce MasterPlan Chloë Thomas Life Well Stitched Life Well Stitched Mary Meier-Evans and Elizabeth Ann Meier Ace Your NHS Consultant Interview Ace Your NHS Consultant Interview Tessa Davis + Becky Platt Wild and Kind Kids Podcast Wild and Kind Kids Podcast Wild and Kind Kids Miss Brightside Miss Brightside Lisa Jones History for Kids / History's Not Boring: The Kids History Podcast History for Kids / History's Not Boring: The Kids History Podcast Kidopoly They Mess You Up with Dr. Ciara Kelly and Dr. Richard Hogan They Mess You Up with Dr. Ciara Kelly and Dr. Richard Hogan GoLoud Rain Brings Growth Podcast Rain Brings Growth Podcast Matthew Hacker Newsroom Hacker Newsroom pod pub World Cup Daily: 5 Minutes, All You Need World Cup Daily: 5 Minutes, All You Need Pod Pub No Trade Secrets No Trade Secrets Jarome McKenzie Science's Not Boring Science's Not Boring Kidopoly WELS - Through My Bible on Streams WELS - Through My Bible on Streams WELS Le Cours de l'histoire Le Cours de l'histoire France Culture Medita.cc Medita.cc P. Ricardo Sada F. Journal de 08h00 Journal de 08h00 France Inter Book Shelter Book Shelter Book Shelter CyberSecurity Summary CyberSecurity Summary CyberSecurity Summary GRIEF: Let's Make Sense of This Sh*t GRIEF: Let's Make Sense of This Sh*t Dylan Historias de los Libros Historias de los Libros Historias de los Libros Medicine Made Simple Medicine Made Simple Medicine Made Simple TraDetector Cafè - Educazione Finanziaria TraDetector Cafè - Educazione Finanziaria TraDetector Media Bigfoot Society Bigfoot Society Jeremiah Byron レスポンス 最新クルマ情報 レスポンス 最新クルマ情報 株式会社イード C-PTSD: Let's Make Sense Of This Sh*t C-PTSD: Let's Make Sense Of This Sh*t Gregory Dentistry Made Simple Dentistry Made Simple Dentistry Made Simple CyberCode Academy CyberCode Academy CyberCode Academy Civil Engineering Made Simple Civil Engineering Made Simple Civil Engineering Made Simple Storytime for Kids Storytime for Kids Storytime for Kids RedHanded Patreon Early Release and Bonus Episode Feed RedHanded Patreon Early Release and Bonus Episode Feed RedHanded Social Suplex Podcast Network Social Suplex Podcast Network Social Suplex Podcast Network Lenguas Calvas Podcast Lenguas Calvas Podcast Lenguas Calvas Finding Mr. Height: The Podcast Finding Mr. Height: The Podcast Ali Jackson Morning and Evening with Charles Spurgeon Morning and Evening with Charles Spurgeon ClassicDevotionals.com The Uptime Wind Energy Podcast The Uptime Wind Energy Podcast Allen Hall, Rosemary Barnes, Yolanda Padron & Matthew Stead The Path The Path Fr. Tom Soroka, and Ancient Faith Ministries RotoWire Fantasy Baseball Podcast RotoWire Fantasy Baseball Podcast RotoWire.com
eCommerce MasterPlan

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eCommerce MasterPlan

Chloë Thomas

Scaling Impact: How Elvis & Kresse Turned Waste Into a Thriving Regenerative Brand

June 28, 2026 7:15pm 37 min

Kresse Wesling CBE is the co-founder at Elvis and Kresse, the designers, manufacturers, and sellers of their range of sustainable and ethically produced luxury accessories and homewares. Founded in 2005 to rescue London’...

Episode 600: 14 eCommerce Mistakes Revealed with Chloe Thomas

June 21, 2026 7:15pm 44 min

Success stories are easy to find in eCommerce.  The mistakes, failures, and expensive lessons? Not so much.   To celebrate the 600th episode of the eCommerce MasterPlan Podcast, Chloe Thomas takes a refreshingly honest l...

5 Big Wins You Get with an AI Shopping Assistant

June 14, 2026 7:15pm 38 min

Yaël de Keijzer and Anna Atmis are from Doofinder. Doofinder has been helping eCommerce brands improve product discovery and search experiences for over 15 years. Today, more than 10,000 online stores worldwide use the p...

The Search-Driven Fashion Strategy That Helped Spirithoods Scale

June 07, 2026 7:15pm 41 min

Latif Hamilton is the creative CEO at Spirithoods, who sell animal inspired apparel and give 10% back to endangered animals. Founded in 2009, they now sell via their Shopify store and wholesale, and sell over $4 million ...

How Sole Responsibility is Building a Fast-Growing Business from Fashion Returns

May 31, 2026 7:15pm 32 min

Simon Payne is the co-founder at Sole Responsibility, a sustainable retail business specialising in the resale and takeback of seconds in the footwear and clothing space. They resell 10,000s of sub-prime shoes and garmen...

Uncle Matt’s Hats: Using Storytelling, UGC, and Mission to Grow an eCommerce Brand

May 24, 2026 7:15pm 32 min

Steve Willicott is the founder at Uncle Matt's Hats, selling baseball caps and supporting men’s mental health. Founded in 2024, they sell via their Shopify store, and are about to launch their second range.  In this epis...

How Moon Phase Studios Scaled to £1M with Email Marketing & Seasonal Strategy, with Hayley Jones

May 17, 2026 7:15pm 29 min

Hayley Jones is the Artist and Founder at Moon Phase Studios. The studio exists to empower its customers to become more attuned to the moon through art, books, and rituals. It was founded in November 2020 when they went ...

From DTC to B2B: How Moyu Scaled to €1.5M by Shifting Its Sales Strategy with Roel Schatorjé

May 10, 2026 7:15pm 30 min

Roel Schatorjé is the Founder of MOYU, sellers of erasable stone paper notebooks, designed to reduce single-use paper and reforest the planet. Founded in 2019 they now sell via wholesale, and their Shopify store, in tota...

How to Grow Profits in 2026

May 03, 2026 7:15pm 55 min

In this special episode of the eCommerce MasterPlan Podcast, Chloe Thomas shares a panel discussion from a recent webinar focused on one big question: How can eCommerce brands grow both sales and profits in 2026?  Chloe ...

How Beevive Built a Multi-Million Pound Brand from a Single Product Idea, with Faye Whitley

April 26, 2026 7:15pm 36 min

Faye Whitley is the co-founder and managing director of Beevive creators of The Original Bee Revival Kit, and recent Dragon’s Den stars. Founded in 2018 they’ve sold over £2million of product via their Shopify store and ...

How Sticking to One Core Product Drove Project Repat’s $12M eCommerce Success, with Nathan Rothstein

April 19, 2026 7:15pm 28 min

Nathan Rothstein is co-founder of Project Repat, who turn your favourite old t-shirts into quilts. Founded in 2012 they now sell via a Shopify site and do $12million a year.  Returning to the podcast a decade after his f...

From 1795 to Shopify: Building a £12M eCommerce Toy Brand, with Joe Jaques

April 12, 2026 7:15pm 36 min

Joe Jaques is the CEO at Jaques of London, inventors of croquet, ping pong and chess as we know them, and championing play as the foundation of learning. Founded in 1795 (yes over 200 years ago) Joe is the 8th generation...

Fashion and Sustainability - what do consumers want now, and how can brands benefit from it?

April 05, 2026 7:15pm 33 min

Bhavishya Ramchander is the CEO at Reloom, a platform where conscious consumers meet verified, sustainable fashion brands. Founded in 2025 they’ve been featured in Forbes, Business Insider, Vogue Europe and at the Draper...

From Market Stall to £25M: How Valentte Built an 8-Figure eCommerce Brand with Luke Bream

March 29, 2026 7:15pm 36 min

Luke Bream is the Chief Executive and Co-founder at Valentte, sellers of organic skincare and home fragrance. Founded on a market stall in 2011, they now do £25 million via their WooCommerce store and some on Amazon.  In...

Growing eCommerce Sales with Values, Strategy, and Multi-Product Innovation at Microbz with Katie Ward

March 22, 2026 7:15pm 26 min

Katie Ward is the Managing Director at Microbz, a natural microbial solutions business. Founded in the 2000s and rebranded in 2024, they are on track for around £1million this year across their Shopify store & partner ne...

WWYD if you were starting a new job as CEO at an 8-figure fashion brand? Rich Chapple, former CMO of Gymshark

March 15, 2026 7:15pm 44 min

Rich Chapple was previously the CMO at Gymshark and the CEO at THG Ingenuity, part of The Hut Group, scaling both companies to unicorn valuations. He is now the co-founder at The Growth Foundation, helping eCommerce and ...

How Seep Scaled eCommerce Growth to £10M: Meta Ads, Retention & Hero Product Strategy with Ed Hamilton

March 08, 2026 7:15pm 32 min

Ed Hamilton is the Head of Growth at Seep, a certified B Corp selling eco house cleaning tools. Founded in 2020 they are now on target for £10million in sales this year, via their Shopify store, Amazon and wholesale.  In...

What Would You Do if you were embarking on a replatform in 2026? – with James Gurd

March 01, 2026 6:15pm 31 min

James Gurd is The Digital Juggler, and host of the Inside Commerce Podcast. He has over 20 years’ experience helping B2C and B2B brands deliver eCommerce growth, primarily through tech stack optimisation. From agency and...

Want to be in a Keep Optimising Podcast episode?

February 28, 2026 7:02pm 3 min

A quick update from Chloe on what’s happening for episode 300 on our sister show Keep Optimising, AND how you can be involved.Get involved >> https://keepopt.com/300--- Download our ebook... https://ecmp.info/ebook 500 T...

From £3k to £80m: The Bootstrapped Must Have Ideas Growth Story with Amy Knight

February 22, 2026 6:15pm 24 min

Amy Knight is the Founder at Must Have Ideas, a UK based eCommerce brands that sells problem solving household products. Must Have Ideas is a bootstrapped business, started with just £3,000 in 2018 that are now on track ...

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